ICICI Direct Review 2026
Full-service broker (bank group) · May suit: ICICI Bank customers who want a 3-in-1 account
ICICI Direct's default MoneySaver plan charges 0.29% on delivery, 0.029% on intraday and futures and ₹49 per lot on options. Paid Prime plans lower delivery to as little as 0.07%; the iVALUE plan charges ₹20 per order on intraday and F&O.
Fees checked on against the official pricing page.
At a glance
- Account opening
- Not verified
- AMC
- ₹700/yr (₹300 Prime)
- Delivery
- 0.29% (Prime lower)
- Intraday
- 0.029%
- Futures
- 0.029%
- Options
- ₹49/lot
- DP charge
- ₹20 + GST/scrip/day
- MTF
- 17.99% p.a.
Overview
ICICI Direct is the broking arm of the ICICI group and offers a 3-in-1 account linking ICICI Bank savings, trading and demat.
On the default plan, brokerage is percentage-based and much higher than flat-fee brokers for large trades. Paid Prime plans reduce it substantially, so frequent users should compare the plans.
Company & regulation
| Legal entity | ICICI Securities Limited |
|---|---|
| Founded | 1995 |
| Headquarters | Mumbai, Maharashtra |
| SEBI stock broker registration | INZ000183631 |
| Account types | Individual 3-in-1 (ICICI Bank savings + trading + demat), NRI, HUF |
| Products | Equity, F&O, commodity, mutual funds, IPO, bonds, NPS, MTF |
Verify registration on SEBI's register of stock brokers.
ICICI Direct charges
| Account opening | Not verified — the brokerage page we checked does not state an account opening fee. |
|---|---|
| Demat AMC | ₹700 per year standard; ₹300 per year for iVALUE subscribers. |
| Equity delivery | 0.29% on the default MoneySaver plan. Prime plans: 0.25% / 0.10% / 0.07% depending on the plan. |
| Equity intraday | 0.029% on the default MoneySaver plan; ₹20 per order on the iVALUE plan. |
| Futures | 0.029% on the default MoneySaver plan; ₹20 per order on the iVALUE plan. |
| Options | ₹49 per lot on the default MoneySaver plan; ₹20 per order on the iVALUE plan. |
| Commodity | ₹20 per order. |
| DP charge (on selling delivery shares) | Broker-specific. NSDL accounts: ₹20 + GST per scrip for the first debit instruction and ₹4 + GST for each further debit in the same scrip on the same day. CDSL accounts: ₹20 + GST per scrip sold per day. Both include the depository fee. The calculator uses the NSDL rule (the higher of the two when you sell a stock more than once). |
| Margin trading (MTF) | 17.99% per year (0.049% per day) on the default plan; Prime plans advertise lower MTF rates. |
| Other notable charges | Call & trade: ₹50 per order. System square-off: ₹50 per order (capped at ₹100 a day). Prime plans are paid one-time or annual subscriptions (Prime 999, 4999, 9999). |
How ICICI Direct counts the DP charge
- Rule
- Broker-specific
- Amount
- ₹20 first debit, ₹4 each further debit of the same stock that day, + 18% GST
NSDL accounts: ₹20 + GST per scrip for the first debit instruction and ₹4 + GST for each further debit in the same scrip on the same day. CDSL accounts: ₹20 + GST per scrip sold per day. Both include the depository fee. The calculator uses the NSDL rule (the higher of the two when you sell a stock more than once).
Source: ICICI Direct – Brokerage & charges. Checked 30 September 2026. Compare every broker's rule in our DP charges guide.
Full fee schedule with sources
| Fee | Amount | Charged | Applies to | Source |
|---|---|---|---|---|
| Brokerage – delivery (default MoneySaver plan) | 0.29% | of trade value | MoneySaver (default) | ICICI Direct – Brokerage & charges |
| Brokerage – intraday / futures | 0.029% | of trade value | MoneySaver (default) | ICICI Direct – Brokerage & charges |
| Brokerage – options (Equity F&O) | ₹49 | per lot | MoneySaver (default) | ICICI Direct – Brokerage & charges |
| Brokerage – intraday / F&O | ₹20 | per order | iVALUE | ICICI Direct – Brokerage & charges |
| Brokerage – delivery | 0.25% / 0.10% / 0.07% | of trade value | Prime 999 / 4999 / 9999 | ICICI Direct – Brokerage & charges |
| Demat AMC | ₹700 a year | annual | Resident individual | ICICI Direct – Brokerage & charges |
| Demat AMC | ₹300 a year | annual | iVALUE subscribers | ICICI Direct – Brokerage & charges |
| DP charge – NSDL | ₹20 + GST first debit; ₹4 + GST each further debit same scrip same day | per scrip | Resident individual | ICICI Direct – Brokerage & charges |
| DP charge – CDSL | ₹20 + GST | per scrip sold per day | Resident individual | ICICI Direct – Brokerage & charges |
| MTF interest | 17.99% p.a. (0.049%/day) | MoneySaver (default) | ICICI Direct – Brokerage & charges | |
| Call & trade | ₹50 | per order | Resident individual | ICICI Direct – Brokerage & charges |
| System square-off | ₹50 (max ₹100/day) | per order | Resident individual | ICICI Direct – Brokerage & charges |
Statutory charges (STT, exchange transaction charges, SEBI fee, stamp duty) and 18% GST are extra. Estimate a full trade in the brokerage calculator.
Platforms & apps
ICICI Direct offers web trading on its website and a mobile app. The main advantage is the 3-in-1 link with an ICICI Bank savings account.
- Mobile: ICICIdirect mobile app (Android, iOS)
- Web / desktop: ICICIdirect website trading
Research, support & margin
Research
As a full-service broker, ICICI Securities publishes research reports. Research is not personalised advice.
Customer support
Full-service support including branches and call & trade (₹50 per order). Check ICICI Direct's website for current channels.
Margin & MTF
MTF interest is 17.99% per year on the default plan.
Pros & cons
Pros
- 3-in-1 integration with ICICI Bank
- Research reports and branch support
- Prime plans reduce brokerage substantially
- Broad product range, including bonds and NPS
Cons
- High default delivery brokerage (0.29%)
- ₹700 standard annual AMC
- Options charged per lot on the default plan
- MTF interest of 17.99% p.a.
Who ICICI Direct suits
ICICI Bank customers who value a 3-in-1 account, research and branch support over the lowest price.
May not suit
Cost-sensitive traders and investors placing large orders on the default plan.
For beginners
Convenient if you already bank with ICICI. Check which brokerage plan you are on, because the default plan is expensive for larger trades.
Ready to compare? Check ICICI Direct's current charges on its official page before opening an account.
Visit ICICI Direct websiteCompare ICICI Direct
Frequently asked questions
What are ICICI Direct's brokerage charges?
On the default MoneySaver plan: 0.29% delivery, 0.029% intraday and futures, and ₹49 per lot on options. Paid Prime plans reduce delivery to 0.25%, 0.10% or 0.07%, and the iVALUE plan charges ₹20 per order on intraday and F&O.
What is ICICI Direct's AMC?
₹700 per year standard, or ₹300 for iVALUE subscribers.
How does ICICI Direct charge DP?
For NSDL accounts, ₹20 + GST per scrip for the first debit and ₹4 + GST for each further debit in the same scrip on the same day. For CDSL accounts, ₹20 + GST per scrip sold per day.
Is ICICI Direct SEBI registered?
Yes. ICICI Securities Limited is registered with SEBI as a stock broker under INZ000183631.
Sources
- ICICI Direct – Brokerage & charges — accessed 30 September 2026
- SEBI – register of stock brokers — accessed 30 September 2026
- SEBI press release: 93% of individual F&O traders incurred losses (FY22–FY24) — accessed 30 September 2026